In the past, a trip to the mall was “de rigueur” for anyone doing their holiday shopping. But these days, more and more of us (more than 191 million of us in the USA according to this infographic) are sitting in our own home, comfortably lounging in our pajamas, and e-shopping. No lines, no waiting, no trying to find a parking space, no hassle…..
What’s a mall to do? Many are spending time reinventing themselves and making the mall a place to shop again. How? By making the mall and store layouts more “shopper friendly,” and by figuring out how to make parking a piece of cake. Comfortable seating, upgraded dining options, and making your shopping trip an experience (read about the experience economy here….)
Find out how Westfield Montgomery – a 1.2 million-square-foot mall in affluent Bethesda, Md. – has reinvented itself.