Tag Archives: retail sales

Retail is not dead….not everywhere

Gloom and doom.  That’s what we’ve been hearing for several years now about the future of retail.  But retail is not dead.  It’s changing, it’s evolving, but it certainly does not have one foot in the grave. Yes, almost 10,000 stores shut their doors in 2019 alone.  CNN Business states that although online shopping is […]

Are we overstimating the importance of social media in marketing?

Are we overstimating the importance of social media in marketing? With all the hoopla about the importance of social media in the marketing world today, I was surprised to see this article – http://mashable.com/2013/11/30/black-friday-statistics/ – showing that although Black Friday sales apparently hit a new record for 2013, only 1% of online sales could be directly attributed […]